iTunes HD movies are Apple TV only

As pointed out in the EULA by John Gruber, HD rentals can only be done on the Apple TV and are not transferable to a computer, iPod, etc.

ok fine, maybe they did this for licensing reasons, or maybe because an iPhone doesn’t want nor can play an HD version.

There is a solution.

Make the HD rental give the rentee a license to the SD version as well. If I need it, I can go to iTunes, download the SD version and put it on my phone.

The same key would be used, so if i was 12 hours into my rental, I’d only have 12 hours left.

Fair and works for everyone.